Management built and ran the company for a total of more than seven decades, believed in excellence in everything the company did. They summarize the precepts, being followed in the following terms: 

I)  GIVE FULL CONSIDERATION TO INDIVIDUAL EMPLOYEE.
II) SPEND LOT OF TIME MAKING CUSTOMERS HAPPY.
III)GO THE LAST MILE TO DO A THING RIGHT.

Because of utmost dedicational devotion to these principles the growth in terms of turn-over
and profitability has all along been quiet impressive. One of BM’s main strategic thrusts is to maintain its leadership in cycle market, anticipated to grow at a compounded rate of more than thirty percent per year.

The Managements nature of setting eyes on nothing but the goal, perpetual striving to attain it, the instinct to succeed has made BM EXPORTS a force to reckon with. Spurred on by challenges, taking them in their stride, soaring high with steely determination and higher attitude has lent the company a broader perspective.

Now the BM GROUP with its significant expansion plans and diversification into the assembly of most modern bikes and their related components is all set for an exemplary flight. The management is aware of the growing quality and price competition from both within (India) and outside (overseas).

In the sector of ‘Quality’, BM is truly having an edge. The product standardization at our end is dynamic and keeps pace with the changes in concepts, paradigms shifts, processes of manufacture and technology, availability and quality  of raw-materials and last, yet the most important, consumer demands and expectations. Our quality management believes in the ethos…..

“SUCH A MAN WAS WANTED AND SUCH A MAN HAS BORN “. 

Similarly to meet the rising inflation and cut throat competition in prices, we are endeavoring hard and not letting lose the various cost factors. Our top management keeps constant vigil on: 

I)    COST REDUCTION AND PRODUCTIVITY. 
II)   THE STRATEGY FOR BETTER CAPACITY UTILIZATION. 
III) COST CUTTING PLANS. 

We are committed to justify each and every letter of our brand “C a b a l l o: (Spanish version of a horse) and assure absolutely good quality on very reasonable margin of profit: 

We trust: “Absolute good quality with low profit is a speed boat for maximum sales turn-over”. 

Since we believe in DOLLAR FOR DOLLAR return in terms of good quality, timely deliveries, and excellent packing, surely you too will find in us one of the most reliable and sincere business friends proud to be shaken hand-with, like many others who have already tested us and posed confidence in our brands. B. M.LTD, CABALLO and CHEVALS.